Behavioral Health Sprint

As part of a strategic design sprint, I helped reimagine Amwell’s behavioral health experience—uniting three disconnected products into a cohesive, longitudinal system of care. I led systems mapping, prototyping, and patient journey modeling to demonstrate how patients could move across automated, coached, and live care based on acuity. This work clarified the company’s path toward scalable mental health support and influenced future triage and care orchestration efforts.

One Patient, Three Disconnected Products

We were tasked with solving a problem the company hadn’t fully acknowledged: Amwell was selling a unified behavioral health offering—but in reality, its components were siloed, disconnected, and inconsistently experienced. Three separate products (automated care programs, lightly coached CBT, and behavioral health visits) existed on separate systems, with different teams, tech stacks, and no shared vision. Our sprint goal was to propose a new system of care—one that could assess acuity, orchestrate care pathways, and create a cohesive experience across every touchpoint in a patient’s mental health journey.I helped architect and visualize this integrated system, reframing fragmented care into a longitudinal experience that adapts to patient needs over time.

We built a system that could respond, adapt, and support, not just schedule.

Impact

From Siloed Tools to Strategic Vision

Our work reframed Amwell’s behavioral health offering—not as a list of features, but as an orchestrated system of care that adapts to patient acuity, goals, and engagement over time. We delivered a clear map of how three siloed product lines could operate as a unified experience and built a dynamic prototype to demonstrate how patients might move between automated, coached, and live care. This foundational work helped unlock organizational momentum, influenced future triage design work, and clarified what “longitudinal care” could actually look like across the platform.

3 Models

Mapped 3 disconnected care models into a single patient journey across 4 acuity levels

1 Vision

Delivered a high-fidelity, variable-driven prototype simulating care escalation and de-escalation across behavioral health touchpoints

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